Picture Pop is a new startup based in Nova Scotia that produces gourmet kettle corn for movie lovers who prefer to watch movies at home. The brand positioning is to offer a premium product that stands out from the traditional, store-bought popcorn. The product will be marketed as a fun, tasty, and wholesome snack that is perfect for movie nights, and emphasizes the convenience of having a ready-to-eat snack while watching your favorite movie at home.

Logo • Packaging

Brand Concepts:
Premium | Gourmet | Movies

CONCEPTUAL WORK

Nova Scotia Skills Competition
Gold Medalist 2023
The competition involved creating a logo and two distinct packaging versions within a challenging 6-hour time frame.

Picture Pop

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